Marinating by pricking
The "French's" brand name, which is owned by ReckittBenckiser, is marketing a marinade for meat in the USA with the endorsement "Flavor Infuser"; the product is packed in a 103ml content tube and incorporates an application nozzle. The directly printed, headstand tube with a transparent safety cap is fitted with a tip that injects the marinade (featuring the "Classic Steakhouse" flavour) into the meat by first pricking and then pressing on the tube. The marinade takes 10min to penetrate, after which the meat is ready for further preparation. Before using the tip needs to be unscrewed and a sealing membrane removed.
Do-it-yourself barbecue meat marinade
Under the slogan "Bag it. Zip It. Grill It.", Heinz North America is selling a 340g marinade with the flavour of Jack Daniel's in a re-sealable plastic pouch that acts at the same time as a container for marinating the (separately purchased) meat. After partial removal of the top the pouch can take up to 1.5kg of barbecue meat. The pouch is re-sealed using a zip closure to enable the marinade to be absorbed. The meat is then removed, barbecued and the pouch disposed of.
Re-seal facility for fresh herbs
The Florette Group from France, specialists in vegetables and fresh, ready-to-use salads, is marketing 11g of fresh, washed herbs in France in a re-sealable pack made up of a dish to hold the product and a tubular bag. Lines of weakness are integrated in the top of the foil and these are protected by means of an overlapping self-adhesive label and an opening to enable the product to be removed. Pressing the label against the film reseals the package.
Ketchup in a pouch
Heinz has recently also been marketing its well-known ketchup on the American market in a pouch with a stand-up base and a content of 283g. The pouch features a re-sealable welded pourer and is instantly recognisable as a Heinz product. By comparison to the well-known squeezy bottle, the pouch offers advantages not only in terms of manufacture but also in terms of materials consumption and logistics.
Double pouch for nuts
"Maître Prunille", the French specialist in dried fruit and nuts, is selling 2 x 62.5g of shelled nuts in a double pouch. There is a perforated section which enables easy separation of the pouches. Both pouches have lateral, specially marked notches that enable them to be opened without a special tool.
Cheese in a double pack
If a package for cheese is designed so that the content cannot be consumed all at once, there is the risk that the cheese may lose its taste and dry out. One solution to this problem is double packs for Epi-cheese from Fromageries Perault. 2 x 60g of cheese are packed in a tray with two recesses and a top film shared by both sections. The trays can be easily separated from one another and can be opened separately.
Pouches for refilling
The German company Frosch is offering a special refill pack for its "Oasis" room freshener. A transparent refill sachet with a detachable pouring spout and six sticks are combined to form a single sales unit by means of natural-look cardboard packaging. The sticks connect with the outside via an opening in a way that has advertising appeal and the sachet can be glimpsed via a window on the front, printed to correspond with the respective fragrance. The necessary consumer information is printed on the rear of the box.
Chicken stock in the pouch
A kilogram of soluble chicken stock is being marketed by Maggi in the USA in a stand-up pouch. The pouch features a zip closure at the top to enable rapid and straightforward sealing. Prior to initial opening, a strip on the top of the pouch (marked by notches) needs to be detached.
Croutons in the pouch
Safeway has ready to eat prepared croutons in its range for quickly adding that finishing touch to customers' own salads and soups. 142g of the croutons, with added herbs, are packed in a stand-up pouch with a zip re-seal facility and Euro-perforations to enable the pack to be suspended for presentation at the PoS. In order to access the product, a strip on the top of the pouch must first of all be detached.
Concentrated flavour
Consumers in the USA are fond of enhancing the intensity of flavour of their drinks and/or of creating drinks themselves by mixing water with flavouring substances. The concentrated flavouring substances which, according to the packaging, contain 0% juice, are packed into small, handy plastic bottles that can also be readily stowed away in the pocket or handbag. The bottles containing volumes of around the 50ml mark can be re-sealed by means of a hinged lid and are safeguarded against tampering by means of a detachable sleeve label.
Cocktails out of the pouch
Following the trend towards convenience, in USA supermarkets there is a wide range of ready-mix cocktails to be found. The pouches, in various shapes and mostly with a content of 10oz (296ml), are filled with all the ingredients needed to make a cocktail. Preparation is extremely simple; put the pouch in the freezer compartment for approximately six hours, then knead, hold under hot water for a short time, open the pouch and enjoy the still half-frozen end product direct from the bag or decant into a glass.
Harnessing lemon power
Unilever are marketing their new water-soluble, gel-filled dishwasher liquid tablets in a stand-up, re-sealable pouch pack. The 22 "Sun" brand tablets, filled with yellow gel, additionally make use of the cleaning power of lemon and are said to thus achieve a greater grease dissolving effect. This also prevents any grease deposits from building up in the machine. The pouch which holds the tablets is of stable construction and can be easily re-sealed so as to protect the tablets against moisture. Prior to removing the product, one segment of the pouch needs to be removed using a pair of scissors.
Product dispenser
International patent no: WO 2013 / 041536 A1
Applicant: L'Oreal, Paris, France
Application date: 28-3-2013
Container to hold a "semi-solid", gel-type yet spreadable product such as, for example, the contents of a deodorant stick. Twisting an adjustment dial on the flat side enables the product to be discharged via a top plate consisting of a "soft" material and complete with openings.
Cartridge with dispenser
European patent no: EP 2557055 A1
Applicant: Poly-Clip System GmbH & Co. KG, Hattersheim, Germany
Application date: 10-8-2011
Structure and action of a cartridge fitted on one side with a re-sealable dispensing device, patent pending.
Stand-up pouch
International patent no: WO 2013 / 032762 A1
Applicant: Fritolay North America Inc., Plano, TX, USA
Application date: 20-8-2012
Concept and process for manufacturing a stand-up pouch with improved base design are described. The pouch saves material by comparison to the pouch that has been used up to now.
Pouch for animal feed
International patent no: WO 2013 / 039536 A1
Applicant: Hill`s Pet Nutrition Inc., Topeka, KS, USA
Application date: 19-11-2011
Re-sealable, flexible pouch packaging to hold dried food for dogs or other pets. So as to prevent any unattractive bulging of the pouch when it is full, the pack incorporates struts connecting the side walls on the inside.
Container with massage function
International patent no WO 2013 / 032223 A2
Applicant: Yonwoo Co. Ltd., Incheon, South Korea
Application date: 29-8-2012
Multi-section dispenser which not only holds a product for applying to the skin but also features metered dispensing of the product. The dispenser consists of three application balls, mounted on springs, which can be moved independently of one another and adapt very well to the skin surface to be treated.
Dispensing by twisting
International patent no: WO 2013 / 035976 A1
Applicant: Yonwoo Co. Ltd., Incheon, South Korea
Application date: 29-6-2012
Dispenser to hold and discharge a cosmetic product with high viscosity. The force required for twisting the dispenser is relatively low.
Open with control knob
International patent no: WO 2013 / 039840 A1
Applicant: Runway Blue LLC., Alpine, CA, USA
Application date: 10-9-2012
Multi-section closure for placing on the opening of a beverage bottle that is used during sporting activities. The closure also remains locked even while the internal pressure is rising or if dropped and can be easily cleaned once dismantled.
Depends on how you look at it
International patent no: WO 2013 / 042087 A1
Applicant: Kraft Foods Global Brands LLC., Northfield, MN, USA
Application date: 21-9-2012
A packaging film features printing applied in such a way that various images become visible as the angle of vision is changed. At one particular angle the material becomes transparent so that the consumer is able to view the product.
